AI-Powered Business Writing Certificate Program

“I had the great fortune to attend Glynis' writing course at DePaul University. She is an engaging and encouraging instructor, providing top-notch instruction along with interesting examples, and always allowing time for elaboration or further discussion on all of the techniques she covers. I completed the course feeling more confident in my business writing style, armed with new techniques to conquer the hurdles I often faced prior to taking the course. I would highly recommend this course to anyone of any professional background looking to further hone their business writing skills.”

 —Jeremy Apple

"Glynis’ instruction was clear, concise, and relevant with a twist of wit that kept one entertained. From the construction of one sentence through to taking on a long-form piece of writing, Glynis broke it down into doable steps. My business correspondence began to flow with ease where before I had struggled. If you have an opportunity to take a class by Glynis, I would highly recommend it.”

 —Joan Cairney

“I was a little skeptical about taking a business writing class in the beginning. Once the course started, Glynis made me feel included and comfortable. The class discussions were very conversational and insightful. It was a great refresher after college to review business grammar, punctuation, structure, and editing. Since taking the course, I've noticed a vast improvement in my writing and have even received multiple compliments from peers. If you are thinking about improving your writing, I highly recommend taking Glynis’s class.”

 —Gage Menkosky

Professionals in any field who want to:

• Write more clearly, confidently, and efficiently using AI as a strategic partner.
• Speed up writing with AI while maintaining human judgment, emotional intelligence, and audience connection.
• Write emails, reports, proposals, presentations, client‑facing communication, and more, with AI to support—not replace—their voice.
• Learn how to use practical, repeatable techniques for crafting effective prompts and refining AI‑generated content.
• Uphold strong business writing practices that AI often overlooks, such as clarity, structure, parallelism, redundancy, tone, and consistency.
• Avoid AI pitfalls, such as hallucinations, bias, and generic language, and ensure their final message remains polished and authentically human.

By the end of this course, participants will be able to:

• Use AI strategically to accelerate brainstorming, outlining, and first‑draft development.
• Craft precise, effective prompts that produce clear, relevant, and usable output.
• Evaluate and refine AI‑generated content to ensure accuracy, clarity, and alignment with organizational voice.
• Edit and proofread AI-generated content to incorporate strong business writing principles.
• Identify and correct AI‑related hazards, such as hallucinations, bias, and generic or inaccurate language.
• Confidently integrate AI into professional communication while maintaining human judgment, credibility, and audience connection. 

Week 1: Foundations of AI in Business Writing

•  What AI can and cannot do
•  Overview of common AI writing tools
• Ethical and professional considerations 

Week 2: Planning and Drafting with AI

•  Using the 5 W’s to build strong prompts
•  Prompt engineering
•  Using AI for brainstorming and outlining

Week 3: Editing, Revising, and Quality Control

•  Identifying AI pitfalls
•  Rewriting for audience and purpose
•  Editing with human review requirements
• Proofreading

Week 4: Professional Application and Course Wrap-Up

• Professional standards and responsible use
•  Avoiding overreliance on AI
• Ensuring originality and avoiding plagiarism

Are there course materials?

There are no books for this course. Handouts will be distributed throughout the class.

How big are the classes?

Class size is limited to 15 students.

Will I have to write papers and take exams?

There will be no papers to write or exams to take; however, students should be prepared to spend time writing outside of class, actively participate in group discussions, evaluate the work of other students, and have their work evaluated by the instructor and other students.

What is the difference between a certificate and a certification?

A certificate is earned after completion of a course or a series of courses. Certificates are usually awarded by a training provider or an educational institution. Certification typically includes an experience, an educational component and requires passing an exam. Certifications are awarded by governmental and/or professional agencies and often require recertification to remain certified.

Glynis Gibson, M.S., is an award winning marketing, communications, and public relations professional with more than four decades of experience helping organizations communicate with clarity, credibility, and connection. She brings to this course extensive real‑world communications experience and a long history of collegiate and corporate teaching.

 The founder and president of Gibson Communications, Inc., a Chicago‑based firm that she has led since 1991, Glynis provides strategic communications counsel, message development, media relations, and content creation for clients across numerous industries. High‑profile brands in her portfolio include the Chicago Blackhawks, Life Fitness, and Mondo, along with leading companies in technology and consumer products.

Glynis has been teaching at DePaul University since 2014. In 2018, she received the Kellstadt Marketing Center’s Professional Educator Award, which is bestowed based on student evaluations. Her collegiate teaching experience also includes communications and business writing classes at Aurora University, Bradley University, and Illinois State University.

A two-time Illinois State University graduate with a Bachelor of Science and a Master of Science in Speech Communication, Glynis is a founding and active member of the ISU School of Communication Advisory Board.